Michael Felix

Goochland, Virginia

Speed kills quality

Quality is alive and it grows like a tree. Pretty much every human can feel it, without any training. The kind of quality I am talking about is the unmisktakable signature of something of something that was built with care. When you engage with something that has this quality, you experience the heart of its makers and witness their joy in building it. There is no one single detail or aspect that captures the quality, only the experience of it all at once that creates an unambiguously unassuming and purely authentic field. If you slow down you can feel it.

Making quality things takes a whole lot of time and intense effort. You have look closely, learn what the thing needs, make a change, over and over. You need to take time to think about what you’re learning and how it relates to the thing that is coming together and taking shape. Ideally you can get a few people to try it out and they are brave enough to provide honest feedback.

Then it grows into a forest. At first there are only a few trees, but eventually decisions, relationships, animals, insects, and animals begin to populate the place. You keep walking the trails, looking for what is out of place, what needs clearing, and what is missing. The forest tells you what it needs, but you have to spend time there to know what that even means.

Speed turns all of this into a blur. You stop understanding why things are where they are. Trees

Good things take time because understanding takes time. You have to stay with something long enough to FEEL it calling, even when you can only SEE the shape in your mind.

There are no shortcuts to quality. It will always take a lot of time to make anything worthwhile.

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